For plastic surgeons in Chicago and the suburbs
Chicago patients split between downtown offices near Michigan Avenue and surgeons closer to home in the suburbs. The Full Calendar Method helps Chicago practices win both, and shows you which dollar brought each consult in.
The Chicago market
A lot of Chicago's plastic surgery sits in Streeterville, River North, and the Gold Coast, near the big academic medical centers like Northwestern Medicine. A lot of patients, though, live in the suburbs and would rather not drive downtown and pay to park for every follow-up visit.
Some practices answer that with a suburban office. If you have one, it's effectively a second business online: its own Google Business Profile, its own reviews, and its own pages. Most practices treat it as an afterthought, and it shows in the map results.
Where your patients live
Chicagoland patients search close to home first. We find which suburbs already send you patients and build your targeting around them.
Honest about it
We're based in Northeast Ohio and have no Chicago clients. We won't claim Chicago results. What we can show you is how the system worked in a market with similar winters and similar patients: one Ohio plastic surgery practice went from zero leads to 377 in year one.
On the call we search your top procedure in your part of Chicagoland, live, on Google and in ChatGPT, so you can see who comes up.
The method, proven in Ohio
Mentor Plastic Surgery, Ohio. Tracked, not estimated.
377
leads in year one, from zero
Zero leads when he came to us. His previous agency had gone out of business without a word. 377 leads in year one. At an $8,000 average procedure and a 50% close rate, that's about $1.5M of surgery from one year of marketing. Internet-driven revenue went from 5% of the practice to 70%. Eight years later he's still a client and the number one plastic surgeon in Lake County.
“I've used various companies to optimize my website and up my game on social media but none have been better than Alex Zinni. Alpha Key Digital is fantastic. They have the infrastructure we need. They are very responsive to my needs and they come with a lot of interesting subject matter items that they bring to me and say let's do this together. Very collaborative, very creative, they execute.”
Next step
Every practice is different, so we cover cost on the call, after we've seen your market. Here's how the work starts.
Full audit, gaps, competitive snapshot, and a 90-day plan for your top three procedures.
One procedure to test the system, three where most practices belong, or five and up with full calendar management.
A booked consult means the patient showed up, not a form fill. We agree on that definition in week one and track it together.
Ad spend is separate and goes straight to Google and Meta in accounts you own.
What happens on the call
We'll search your top procedure in your city, live.
On Google and in ChatGPT. You'll see who comes up. Then we'll show you the dashboard and one patient story video. Twenty minutes. You'll know whether this is for you.
Book a Free Market CheckFAQ
Alpha Key Digital does not have plastic surgery clients in Chicago today. Our clients are in Ohio. On the call we'll show you a real client dashboard and how the system would apply to your Chicago practice.
A practice with downtown and suburban offices gets a separate Google Business Profile, review flow, and set of pages for each location, with tracking numbers per office. One dashboard shows which office and which channel booked each consult.
A private practice competes with Chicago's academic medical centers by being the clearest answer for specific searches: a named procedure, a named surgeon, and a neighborhood or suburb. Patient stories and reviews that describe the experience do the rest.
Cost depends on how many procedures and locations you want us to fill, so we size it on a 20-minute call and set the plan during the two-week diagnostic. Ad spend is separate and goes straight to Google and Meta in accounts you own. Part of our fee is only paid when a patient shows up for a consult.
A booked consult is a patient who booked and showed up. Not a form fill, not a missed call. We agree on the definition in week one and review it together each quarter, and the per-consult part of our fee only applies to consults that meet it.
The Market Check is a free 20-minute call with no pitch. We search your top procedure in Chicago live, on Google and in ChatGPT, so you can see who comes up. Then we show you a real client dashboard and one patient story video, and you decide whether this is for you.
Keep reading
The Full Calendar Method page covers the full system and every client result. These pages go deeper on one procedure or one market.